General Mills Pokémon Berry Bolt Breakfast Cereal 15.9 oz/450gr - US Import

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Afterward, Nihilego captured Guzma and dragged him into an Ultra Wormhole with it. The other beasts escaped from Po Town's barrier, allowing them to wreak havoc on the rest of Ula'ula Island. Anabel and Looker arrived shortly thereafter, and while Looker went off to investigate the Ultra Beasts that broke through the walls, Anabel assisted Sun and Moon in battling a Blacephalon. Anabel attempted to capture Blacephalon, only to discover that ordinary Poké Balls do not work on Ultra Beasts. Before Blacephalon could retaliate with Mind Blown, Tapu Bulu blew it away. Afterward, while Sun, Moon, Professor Kukui, and Professor Burnet gave Tapu Bulu a Mirage Berry, Anabel speculated that there was a certain person hiding in Alola, who was capable of creating Poké Balls that would be able to capture Ultra Beasts.

In all languages other than English, Necrozma is never described as a "beast" at all. In the lines that refer to it as such in English, no equivalent term appears in other languages.

During the player's confrontation with Dusk Mane US/Dawn Wings UM Necrozma, it proceeds to open multiple Ultra Wormholes all across Alola, unleashing Ultra Beasts into the region. Blacephalon US/ Stakataka UM appears on Mahalo Trail, facing off against Hala, Hau, and Tapu Koko. Additionally, Olivia encounters Buzzwole US/ Pheromosa UM at the Ruins of Life, Nanu encounters Guzzlord at the Ruins of Abundance, and Hapu encounters Xurkitree at the Ruins of Hope. The altar on Poni... The Pokémon that appears there is called the beast that devours the sun." - Dulse ( Pokémon Ultra Sun and Ultra Moon)

A UB that appeared from an Ultra Wormhole, it causes explosions, then takes advantage of opponents' surprise to rob them of their vitality. Of all the Ultra Beasts, Naganadel learns the most moves via level up with 18, and Poipole learns the fewest with 14.Through this integrated marketing campaign, Kellogg's creates the ultimate 'Pokemon experience,' and allows kids to participate in the Pokemon phenomenon in a new way," said Kevin Smith, vice president, consumer promotions, Kellogg USA. After the player becomes Champion, some Ultra Beasts remain at large around Alola. The player receives the Enigmatic Card from a stranger directing them to visit the motel on Akala Island's Route 8. When they enter the guest room, they will find Looker and Anabel, who invite the player to join the International Police's UB Task Force and protect the Ultra Beasts currently loose in Alola. Upon accepting, the player begins a series of missions to capture the Ultra Beasts, spanning all four of Alola's islands, each time based out of the island's motel (or the restaurant on Poni Island). In some missions, there are multiple of the same species of Ultra Beast to be captured, and in some missions they may be found at either of two locations. If the player flees from or defeats an Ultra Beast, it remains in the area and the player will still be able to find it again immediately (either at the same place or at the alternate location, if applicable). When the player is in an area where there are Ultra Beasts during a mission, the music changes from the area's normal score. In a Pokémon Sword and Shield online competition called "Mythical Melee" that claimed to restrict players to the use of only Legendary and Mythical Pokémon, Ultra Beasts were allowed to participate. [17]

Marketing support for the cereal launch includes a print and television advertising campaign, developed by Leo Burnett of Chicago, that will break in June, and eye-catching point-of-sale materials.

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A book in Malie Library states "The pillager took from us the beast that devours the sun, using the beast as its own Dusk Mane." in Ultra Sun; in Ultra Moon it says "The pillager took from us the beast that calls the moon, using the beast as its own Dawn Wings."